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Women's
Eyeglasses
Men's
Eyeglasses
Kids'
Eyeglasses
Transitions®
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Your eyes are a big deal
Pick a brand and get frames + lenses starting at
$59.
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Polarized
Prizm™ Polarized
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Sunglasses season starts here!
New Emporio Armani Collection
The Spring-Summer 2025 Collection seamlessly blends timeless design and innovative style.
Eyewear deals
Enjoy
20% off
sunglasses
for a limited time onlyRay-Ban Meta | Get
20% off
AI glassesDesigner
clearance | Enjoy 50% off
prescription glassesGet
40% off
additional
prescription glasses Enjoy
up to 80% off
your favorite
frames with insurance Get
50% off
an Unofficial complete pair
with your up&up™ contacts purchase
Enjoy 20% off sunglasses for a limited time only
Sunglasses season starts here!
Use your benefits at TargetOptical
Choose from a wide range of frames,
lenses and designer brands
Comprehensive digital eye exams
Shop online from anywhere
Convenient store locations and hours
of operation
Your benefits in full focus
Enjoy up to 80% off your favorite frames.
Check your insurance eligibility
We accept most major insurance plans. Simply search for yours from the panel below. Learn more about insurance
STEP 1 / 2 Select your carrier
We also accept out-of-network plans
If your plan is not in-network, you can submit a claim form directly to your insurance company and receive a reimbursement after purchase. Download Form
Need help?
Give us a call at 
Check out our We also accept out-of-networks plans
You may also use out-of-network benefits at Targetoptical.com for most other vision insurance companies, like VSP. You can submit the claim form directly to your insurance company. Download the form
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| Frames |
| Good news, you can still save! Get 40% off prescription glasses or 20% off frame only applied automatically at checkout. Having issues? Use these promo codes 40% off prescription glasses 20% off frame only |
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| Eye exam |
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Benefits
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Frames
Good news, you can still save! Get 40% off prescription glasses or 20% off frame only applied automatically at checkout. Having issues? Use these promo codes 40% off prescription glasses 20% off frame only |
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Eye exam
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We also accept out-of-network plans
If your plan is not in-network, you can submit a claim form directly to your insurance company and receive a reimbursement after purchase. Download Form
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Make sure what you entered matches the insurance information on file.
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to look up your insurance benefits. For help call, 1-877-848-8476
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Your benefits in full focus
Easily enjoy great savings on frames, contacts, and more with insurance
Discover how to redeem your benefits
We accept most insurance plans, including the in-network and out-of-network carriers displayed.
Select your carrier from the logos below
or search for it manually
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Accepted online and in store
How to use your in-network benefits:
Access your vision benefits via our insurance panel.
Explore our styles
See your out-of-pocket expenses for any product as you browse.Buy online or in store
No claim form needed. You’ll only pay for any out-of-pocket expense.
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Use
your out-of-network benefits in store
or by contacting our customer service
How to redeem your out-of-network benefits:
Explore our styles
Browse our assortment of eyeglasses, prescription sunglasses, and contacts.Speak to our team
When you're ready, click “Chat” online or call 1-877-848-8476 to find out how to use your out-of-network benefits.Complete your order
and start enjoying your new eyewear!
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Use
your in-network benefits in store
or by contacting our customer service
How to redeem your in-network benefits:
Explore our styles
Browse our assortment of eyeglasses, prescription sunglasses, and contacts.Speak to our team
When you're ready, click “Chat” online or call 1-877-848-8476 to find out how to use your in-network benefits.Complete your order
and start enjoying your new eyewear!
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Accepted in store
How to use your in-network benefits:
Explore our styles
Browse our assortment of eyeglasses, prescription sunglasses, and contacts.Speak to our team
When you’re ready, talk to our store associates to find out how to use your benefits in store.Complete your order
and start enjoying your new eyewear!
{{insuranceProviders[$root.selectedInsurancesProvider].text}}
Available out-of-network
How to redeem your out-of-network benefits:
Explore our styles
Browse our assortment of eyeglasses, prescription sunglasses, and contacts.Complete your purchase
online or in-store.Submit a claim
Submit the claim form directly to your insurance company.
Download Form
Stock up on contact lenses
Shop our wide selection of contact lenses and find the best fit for your vision needs.
Get a fresh pair of frames
Choose from a wide range of frames, lenses, and designer brands.
Book
an eye exam
Schedule a comprehensive eye exam in just a few quick clicks.
Our insurance carriers
Insurance plans accepted
online and in store
Make any purchase, online or in store, with any of these providers without submitting a claim:
- Aetna
- Humana
- EyeMed
- BCBS FEP Vision
- MetLife*
- Davis Vision
- Cigna
- Superior Vision
- UnitedHealthcare Vision
- Vision Benefits of America (VBA)
- Spectera Vision
- Wellpoint
Insurance plans accepted
in store only
You’ll only pay for any out-of-pocket expense with in-store purchases.
- National Vision Administrators (NVA)
- Avesis
- Heritage Vision
Accepted out-of-network
insurance plans
You can also use out-of-network benefits for many vision companies.
- VSP
Speak to a store associate or call customer service at 1-877-848-8476 to understand your options.
FAQ
Search for your insurance provider above to understand your benefits and check you eligibility online. If your insurance is not eligible for online purchases, check above if you can use your insurance for in store purchases.
Most vision insurance covers eye exams. Search for your insurance provider above to check your eligibility and schedule your next exam.
Yes, many insurance plans allow you to use your benefits to shop online.
Search for your insurance provider above to see if you’re eligible. Once you
enter your insurance information, you’ll be able to see any out-of-pocket
expenses as you browse. Go through to checkout and only pay for any
out-of-pocket expenses!
If your insurance is not eligible for
online purchases, check if you can use your insurance in store.
Yes, many insurance plans allow you to use your benefits to shop online.
Search for your insurance provider above to see if you’re eligible. Once you
enter your insurance information, you’ll be able to see any out-of-pocket
expenses as you browse. Go through to checkout and only pay for any
out-of-pocket expenses!
If your insurance is not eligible for
online purchases, check if you can use your insurance in store.
We welcome several Medicare Advantage plans in our stores and online. Please contact us to learn more! Contact us
Yes! Just be sure to check your insurance provider above to confirm your
eligibility. Then you’ll simply enter your insurance details above and click
“Schedule an exam” to book.
If your insurance is not eligible for
online purchases, check if you can use your insurance in store.
Give us a call at 1-877-848-8476Customer service hours
Chat with a specialist Our team is ready to assist you.
Email us We’ll get back to you ASAP.
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD rulerPaying in installments
Want to spread out the cost of your order with Target Optical?
Select ‘Affirm’ or ‘Afterpay‘ as
your payment method at checkout
to pay in interest-free installments, with no hidden fees.
With Affirm, pay in 4 interest-free installments every 2 weeks or you can pay over time with monthly payments over 3, 6 or 12 months. Payment options are offered by Affirm, are subject to an eligibility check, and may not be available in all states. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lender license.
With Afterpay, make 4 interest-free* payments every 2 weeks or you can pay over time with monthly payments spread over 6 or 12 months**. *You must be over 18, a resident of the U.S. and meet additional eligibility criteria to qualify. Late fees may apply. Eligibility criteria apply. See www.afterpay.com for more details. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license. © 2020 Afterpay US **Loans through the Afterpay Pay Monthly program are underwritten and issued by First Electronic Bank, Member FDIC. Loans are subject to credit check and approval and are not available to residents of Hawaii, New Mexico, West Virginia and Nevada. Click here for complete terms.