More deals for less.
This Black Friday there’s more than meets the eye.
Enjoy up to 50% off selected styles!
More deals for less.
This Black Friday there’s more than meets the eye.
Enjoy up to 50% off frames!
OUR BRANDS
Gift the new way to capture, share & listen.
The first generation of smart glasses that keeps you connected.
Also available in sun lenses.
Schedule your
eye exam
Booking your comprehensive eye exam has never been easier. Just a few quick clicks and you're good to go.
Curious about eye health?
We have answers, and our eye care experts
at Target Optical are here to help.
Check insurance eligibility
Save time and money, see your price with insurance.
Just enter
your personal or plan information below. To look up and apply
insurance for a dependent, be sure to use his or her personal or plan
information.
SIT TIGHT, WE'RE LOOKING FOR YOU
Success! We found you!
Check your eligibility from the list below:
| FRAMES | Benefits available | X Benefits unavailable |
| LENSES | Benefits available | X Benefits unavailable |
| CONTACT LENSES | Benefits available | X Benefits unavailable |
| EXAMS | Benefits available | X Benefits unavailable |
For your security, your personal benefit information is only available during your session and will be erased when you close your browser.
Something went wrong
Hmm, looks like there's an issue looking up your vision insurance
benefits. For your security, you must wait Insurance Error Panel 60 minutes before you try
again,
or call our customer care center at 1-877-848-8476
or call our customer care center at 1-877-848-8476
Something went wrong
Hmm, looks like there's an
issue looking up your vision insurance benefits. Insurance Lock Error Panel For your security,
you must wait 60 minutes before you try again,
or call our customer care center at 1-877-848-8476
or call our customer care center at 1-877-848-8476
Something went wrong
Make sure what you entered matches the insurance information on file.
For your security, you will have Insurance Not Found Panel
to look up your insurance benefits. For help call, 1-877-848-8476
Terms and conditions
Select clearance frames receive 50% off when purchased together with lenses; all other frames receive 30% off (with or without purchase of lenses). In-store, 30% off offer applicable only with sun frames (non-prescription) or frames purchased together with IntelliBlue, Transitions®, or polarized lenses. All available lenses online are eligible; ComfortLight lenses excluded in-store. May not be combined with other offers, vision insurance benefits or previous purchases. Valid prescription required for purchases of lenses. Calvin Klein, Oakley Kato, Michael Kors and wearable electronic frames excluded. Discount off frame tag price. No cash value. Void where prohibited by law. Additional restrictions may apply, see Target Optical® employee for details. Offer valid online and in-store. Offer expires 11/29/2021.
Terms and conditions
Save an additional 15% off daily disposables contact lenses. Offer can be combined with the annual supply discount instant savings and vision insurance benefits. Valid prescription required. Savings applied at checkout. Not valid with any other offers or previous purchases. No cash value. Void where prohibited by law. Offer valid online and in-store. Additional restrictions may apply, see Target Optical® employee for details. Offer expires 11/29/2021.
Focus on
Focus on
Ray-Ban Stories
Discover the new way to capture, share
and listen with Ray-Ban Stories
Focus on
Total30
So comfortable you’ll feel the joy of nothing
Get $60 instant savings + free shipping
There's always more to discover
at Target Optical
at Target Optical
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Schedule your
eye exam
The health and safety of our patients and staff remains our top priority. At this time, we are offering essential care appointments, and where aligned with federal, state and local guidance, routine care eye exams to meet your eye health needs. Please call the local office to speak to an eye doctor for more information prior to your visit.
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Benefits
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shipping
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without paying extra.
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD ruler