Get 20% off your first order of contacts. Use promo code CONTACTS20
Get a complete pair starting at $59 or two pairs starting at $99!
Optical and Sun Frames + Lenses from $79
Save up to $150 on Contacts - DISCOVER MORE
Help protect your eyes with IntelliBlue lenses
AFFIRM: SPLIT YOUR PURCHASE INTO 3 PAYMENTS!
THE LATEST ON OUR STORE HEALTH AND SAFETY PLANS
Designer Clearance. 50% off select frames
Starting at $79 Optical and Sun frames + lenses
A complete pair starting at $59 or two pairs starting at $99
Starting at $79 Optical and Sun frames + lenses
A complete pair starting at $59 or two pairs starting at $99
SHOP OFFERS
Starting at $79 select frames + lenses
Select Single Vision ComfortLight lenses
when adding your lenses
Complete your look with stylish shades
Stand out from the crowd.
Shop our terrific selection of sunglasses.
OUR BRANDS
Ray-Ban Kids
Ray-Ban eyeglasses with blue light filter* and Ray-Ban sunglasses with UV protection allow kids to look stylish and keep covered.
*Reducing blue light by at least 20% between 380nm and 450nm.
Schedule your
eye exam
Booking your comprehensive eye exam has never been easier. Just a few quick clicks and you're good to go.
Curious about eye health?
We have answers, and our eye care experts
at Target Optical are here to help.
Check insurance eligibility
Save time and money, see your price with insurance.
Just enter
your personal or plan information below. To look up and apply
insurance for a dependent, be sure to use his or her personal or plan
information.
Insurance plans accepted in store and online
We've got you covered! We accept FSA and HSA accounts and most major vision plans on all your eyecare needs, both in store and online!
SIT TIGHT, WE'RE LOOKING FOR YOU
Success! We found you!
Check your eligibility from the list below:
| FRAMES | Benefits available | X Benefits unavailable |
| LENSES | Benefits available | X Benefits unavailable |
| CONTACT LENSES | Benefits available | X Benefits unavailable |
| EXAMS | Benefits available | X Benefits unavailable |
For your security, your personal benefit information is only available during your session and will be erased when you close your browser.
Something went wrong
Hmm, looks like there's an issue looking up your vision insurance
benefits. For your security, you must wait Insurance Error Panel 60 minutes before you try
again,
or call our customer care center at 1-877-848-8476
or call our customer care center at 1-877-848-8476
Something went wrong
Hmm, looks like there's an
issue looking up your vision insurance benefits. Insurance Lock Error Panel For your security,
you must wait 60 minutes before you try again,
or call our customer care center at 1-877-848-8476
or call our customer care center at 1-877-848-8476
Something went wrong
Make sure what you entered matches the insurance information on file.
For your security, you will have Insurance Not Found Panel
to look up your insurance benefits. For help call, 1-877-848-8476
Our Special Offers
Online / in store
Get a complete pair
starting at $59
or two pairs starting at $99
Guests 17 or under get one complete pair (frame and lenses) of eyeglasses for $59 or two complete pairs for $99. Includes select Armani Exchange, Arnette, Vogue, A New DayTM, Cat & JackTM, and GoodfellowTM & Co. frames with single vision Comfortlight Kids lenses (polycarbonate without anti-reflective) only. Upgrade to ComfortLight Active lenses (polycarbonate with anti-reflective) for additional $25 per complete pair. No other frame or lens upgrades allowed. Complete pair (frame and lenses) purchase required. Valid prescription required. Cannot be combined with vision insurance benefits, other offers, or previous purchases. Offer is not eligible for 40% Off Additional Pairs promotion. Valid in-store and online; frame selection varies by store and select frame brands available online. Void where prohibited by law. Discounts off tag price. No cash value. See Target Optical® Employee for details. Offer valid from 7/12/2021 through 9/19/2021.
Online / in store
From $79
Frames + Lenses
Includes select frames with Single Vision ComfortLight and SunVision lenses
Get a complete pair (frame + lenses) of eyeglasses for $79. Includes select Armani Exchange, Arnette, Vogue, A New DayTM, Cat & JackTM, and GoodfellowTM & Co. frames; selection varies by store and online. Offer includes single vision ComfortLight (plastic) lenses or single vision SunVision (plastic) lenses. $60 for ComfortLight Active lenses (polycarbonate with anti-reflective), $60 for SunVision Active (polycarbonate with polarized solid tint) and $60 for multi-focal lenses (lined multi-focal and progressives). No other frame or lens upgrades allowed. Guests 17 and under will receive single vision ComfortLight Kids lenses (polycarbonate without anti-reflective) or single vision SunVision Active lenses (polycarbonate with polarized solid tint) as part of $79 complete pair package and lenses may be upgraded to ComfortLight Active lenses (polycarbonate with anti-reflective) for an additional $25. Complete pair (frame and lenses) purchase required. Valid prescription required. Cannot be combined with vision insurance benefits, other offers, or previous purchases. Valid in-store and online at Targetoptical.com. Void where prohibited by law. Discounts off tag price. No cash value. See Target Optical® employee for details. Offer valid from 5/17/2021 through 7/5/2021.
Online / in store
Designer clearance
50% off select frames
Available online and in-store
Save 50% off select frames when purchased with lenses. Complete pair (frames and lenses) required. Offer valid for select Clearance frames only; selection varies by store and online. May not be combined with vision insurance benefits, other offers, or previous purchases. Valid prescription required. Discount off tag price. No cash value. For qualifying Ray-Ban and Oakley complete pairs, savings apply to lenses only. Void where prohibited by law. Some restrictions may apply. Offer valid in store and online. See Target Optical® employee for details.
ONLINE / IN STORE
40% off
Buy one, get one
Valid on multiple additional pairs
Spend $100 at Target Optical® and receive 40% off an additional complete pair (frame and lenses). Items must be purchased for the same customer on the same day. Additional pair must be a complete pair. $100 minimum spend required (total before tax). If using vision insurance on qualifying purchase, $100 minimum spend reflects total retail price before vision insurance is applied, regardless of final out-of-pocket amount due. Offer can be applied to multiple additional complete pairs. When purchasing eyewear, the complete pair of equal or lesser value will receive 40% off. Offer is not available with any variation of the $79 frame and lens package offer. 40% off savings may not be combined with vision insurance benefits, other offers, or previous purchases. Valid in-store and online. Discount off tag price. For qualifying Ray-Ban and Oakley complete pairs, savings applied to lenses. No cash value. Void where prohibited by law. Some restrictions may apply. See Target Optical® Team member for details.
IN STORE ONLY
20% Off
Non-Prescription Sunglasses
With any $100 Target Optical purchase
Spend $100 at Target Optical® and receive 20% off additional non-prescription sun frames. Items must be purchased for the same customer on the same day. $100 minimum spend required (total before tax). If using vision insurance on qualifying purchase, $100 minimum spend reflects total retail price before vision insurance is applied, regardless of final out-of-pocket amount due. Offer is not available with any variation of the $79 frame and lens package offer. Valid on multiple additional non-prescription sun frame purchases. Ray-Ban® and Oakley sun frames excluded. 20% off savings may not be combined with vision insurance benefits, other offers, or previous purchases. Discount off tag price. No cash value. Valid in-store only. Void where prohibited by law. Some restrictions may apply. See Target Optical® Team Member for details.
Online / in store
$25
Kid's lenses
single vision ComfortLight Active Kids - No AR
Guests must be 17 or under. Get single-vision clear ComfortLight Kids lenses for $25 only with any frame purchase. Complete Pair (frame and lenses) purchase required. Lens upgrades available for an additional cost. Valid prescription required. Cannot be combined with vision insurance benefits, other offers, readers, non-prescription sunglasses, or previous purchases. Discount off tag price; savings applied to lenses. No cash value. Valid in-store and online. Void where prohibited by law. See Target Optical® Team Member for details.
in store
Price Match Guarantee
If you find a better price on contacts we’ll match it.
Tell us about the deal. We’ll check it out and match it!
Price Match Guarantee - Target Optical® will honor any US-based company’s contact lens promotional and box pricing (online or retail store). Guest must show valid proof of competitors price and/or offer, via electronic device to a Target Optical® Team member at the time of purchase, to receive price match. Online, guest must chat or call our customer service to verify the competitor’s price and receive the price match. Will honor new prices for equivalent product and supply amount purchased. Manufacturer rebates are not included or applicable for the Price Match Guarantee. Discount value will equal the competitor’s final price (final price at point of purchase after all discounts, offers, instant savings and/or service charges or fees are applied) less any applicable offers, instant savings available at Target Optical®. Discount value will be applied at time of purchase in the form of a bonus discount applied after any Target Optical® eligible offers, discounts, instant savings, and/or eligible vision benefits are applied, to match the competitor’s final price. Not valid on any previous purchases. Valid contact lens prescription required. All boxes must be from same prescription. Discounts are off of tag price. No cash value. All Guests eligible for offer per terms and conditions noted above. Valid at Target Optical store locations and on TargetOpcial.com. Void where prohibited by law. See Target Optical® Team member for details. Offer valid 2/15/2021 to 4/11/2021.
Online / in store
Get
20% off
your first order of contacts.
Use promo code CONTACTS20
For first time costumers.
Offer valid for new contact lens customers at Target Optical®. Receive 20% off a 6 month supply or more purchase of contact lenses. A new contact lens customer is any Guest who has not purchased contact lenses at Target Optical® previously. Can be combined with vision insurance. Cannot be combined with other contact lens offers, in-store instant savings, or previous purchases. Valid contact lens prescription required. All boxes must be from same prescription. Discounts are off tag price. No cash value. Valid in store and online at targetoptical.com. Void where prohibited by law. See Target Optical® employee for details. Offer valid from 7/12/2021 through 9/19/2021.
Online / in store
Save $150
On Ray-Ban contact lenses
Ray-Ban
Ray-Ban contact lenses
Save $150
Ray-Ban 1-Day - 90 pack
Ray-Ban 1-Day Multifocal - 90 pack
Ray-Ban 1-Day Toric - 90 pack
Online / in store
Save up to $125
On Acuvue contact lenses
Save $125
Acuvue® Oasys 1-Day
Acuvue® Oasys 1-Day for Astigmatism
1-Day Acuvue® Moist (30)
1-Day Acuvue® Moist (90)
1-Day Acuvue® Moist for Astigmatism (30)
1-Day Acuvue® Moist for Astigmatism (90)
1-Day Acuvue® Moist Multifocal (30)
1-Day Acuvue® Moist Multifocal (90)
Save $40
Acuvue® Oasys for Transitions
Acuvue® Vita
Acuvue® Vita (12)
Acuvue® Vita for Astigmatism
Save $30
Acuvue® Oasys (24)
Acuvue® Oasys (12)
Acuvue® Oasys for Astigmatism
Acuvue® Oasys for Presbyopia
Online / in store
Save $150
On Precision 1 contact lenses
Save $150
PRECISION1™ (30)
PRECISION1™ (90)
PRECISION1™ For Astigmatism (30)
PRECISION1™ For Astigmatism (90)
Online / in store
Save up to $30
On Air Optix contact lenses
Save $30
AIR OPTIX® plus HydraGlyde®
AIR OPTIX® plus HydraGlyde® Astigmatism
AIR OPTIX® plus HydraGlyde® Multifocal"
Save $20
AIR OPTIX® Colors
Online / in store
Save up to $85
On Dailies contact lenses
Save $85
DAILIES® TOTAL1® (30)
DAILIES® TOTAL1® (90)
DAILIES® TOTAL1® Multifocal (30)
DAILIES® TOTAL1® Multifocal (90)
DAILIES® AquaComfort Plus® (30)
DAILIES® AquaComfort Plus® (90)
DAILIES® AquaComfort Plus® Toric (30)
DAILIES® AquaComfort Plus® Toric (90)
DAILIES® AquaComfort Plus® Multifocal (30)
DAILIES® AquaComfort Plus® Multifocal (90)
Save $65
DAILIES® Colors (30)
DAILIES® Colors (90)
Online / in store
Save $60
On Ultra contact lenses
Save $60
Ultra with Moisture Seal
Ultra with Moisture Seal for Astigmatism
Ultra with Moisture Seal for Presbyopia
Online / in store
Save $40
On Avaira contact lenses
Save $40
Avaira Vitality
Avaira Vitality Toric
Online / in store
Save $20
On Biofinity contact lenses
Save $20
Biofinity®
Biofinity Energys®
Biofinity® Toric
Biofinity® Toric XR
Biofinity® Multifocal
Biofinity® XR
Online / in store
Save $125
On Biotrue contact lenses
Save $125
Biotrue® ONEday (30)
Biotrue® ONEday (90)
Biotrue® ONEday for Astigmatism (30)
Biotrue® ONEday for Astigmatism (90)
Biotrue® ONEday for Presbyopia (30)
Biotrue® ONEday for Presbyopia (90)
Online / in store
Save $75
On Clariti contact lenses
Save $75
clariti® 1-Day (90)
clariti® 1-Day Multifocal (30)
clariti® 1-Day Multifocal (90)
clariti® 1-Day Toric (30)
clariti® 1-Day Toric (90)
Online / in store
Save $75
On MyDay contact lenses
Save $75
MyDay® (90)
MyDay® Toric (90)
Online / in store
Save $40
On PureVision contact lenses
Save $40
PureVision 2
PureVision 2 Multifocal for Presbyopia
PureVision 2 for Astigmatism
Looking for more great deals?
Don’t miss out on our Black Friday and Cyber Monday offers and promotions.
FREE
SHIPPING
Enjoy your new pair
without paying extra.
FUSS-FREE
FRAMES
Accidents happen.
We’ve got your back!
DO YOU
NEED HELP?
Our customer care is
available to help you
WORRY FREE
PROTECTION PLAN
Damaged frames?
We’ve got your back.
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD ruler