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Check out all the color variations and start switching up
Whether you need vision correction or just want to change your eye color, have fun playing with your look every day!
First time using color lenses?
Try them out for free, thanks to our limited time offer in store.
Follow these easy steps:
From brilliant blue to gemstone green, discover all the different hues. Just choose a photo on the left and click on a contact lens to see the difference.
Images are simulated and are for illustration purposes only. Model may not be wearing each contact lens shown. Actual product appearance will vary on eye.
Enhance your beauty with four new
AIR OPTIX® COLORS are color contact lenses designed to enhance or transform dark or light eyes, with a completely natural effect, and can be prescribed with or without vision correction. They are made with exclusive SmartShield®Technology and feature 3-in-1 color technology to blend naturally with the color of your eye, so you can experience a new look that can be subtle or vibrant.
Yes. Contact lenses are medical devices that should be fitted by a licensed eye care professional, even for people who do not need vision correction. Schedule your eye exam now.
While we love all our color contact lenses, your look is up to you! That’s the fun of color contact lenses, they let you play with and enhance your already fabulous style.
Because contact lenses are a medical device, you will need to be seen by a licensed eye care professional, even if you do not need vision correction. The cost of your eye exam can vary, so be sure to ask your local Target Optical Team Member for more details Find a Store. Other than that, you’re all set! Print off your Free Trial certificate when you come in for your exam and we will take it from there.
We do ask that you have an Rx from your optometrist for Air Optix® Colors or Dailies® Colors. But not to worry, we will take care of everything when you come in for your contact lens fitting.
It depends on what you decide to get! We offer a variety of replacement schedules (dailies or monthlies) as well as pack sizes to fit YOUR needs. And remember, whether it’s by using our Instant Savings, vision Insurance Benefits, or your 5% RedCard discount, our Target Optical team members will make sure to find you the best deal for you.
Ask your eye care professional for complete wear,
care, and safety information.
Important information for DAILIES® COLORS (nelfilcon A) contact lenses: For daily wear, single use. Contact lenses, even if worn for cosmetic reasons, are medical devices that must only be worn under the prescription, direction and supervision of an eye care professional. Serious eye health problems may occur as a result of sharing contact lenses.
Important Information for AIR OPTIX® COLORS (lotrafilcon B) contact lenses: For daily wear only for near/far-sightedness. Contact lenses, even if worn for cosmetic reasons, are prescription medical devices that must only be worn under the prescription, direction and supervision of an eye care professional. Serious eye health problems may occur as a result of sharing contact lenses. Although rare, serious eye problems can develop while wearing contact lenses. Side effects like discomfort, mild burning or stinging may occur. To help avoid these problems, follow the wear and replacement schedule and the lens care instructions provided by your eye doctor.
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