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Women's
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Our holiday shopping guide
Here's your guide to the eyewear you'll find at Target Optical, just in time for the holiday season!
Women's
Sunglasses
Men's
Sunglasses
Kids Sunglasses
Polarized
Prizm™ Polarized
Our holiday shopping guide
Here's your guide to the eyewear you'll find at Target Optical, just in time for the holiday season!
Explore the features
Performance AI Glasses
Oakley and Meta have joined forces to create AI glasses designed for athletes
who push the limit.
Ray-Ban | Meta glasses
Iconic style, cutting-edge technology and light-weight form unite.
Oakley and Meta have joined forces to create AI glasses designed for athletes who push the limit.
DISCOVER OAKLEY | META
Discover Oakley Meta AI
Take a closer look
Iconic style, cutting-edge technology and light-weight form unite.
DISCOVER RAY-BAN | META
Feature highlights
Captured on Ray-Ban | Meta
Controls & choices
Categories
Performance AI Glasses
Oakley and Meta have joined forces to create AI glasses designed for athletes who push the limit.
Eyewear deals
Maximize your insurance and
save up to 80% on frames
Frame + lenses starting at $59Designer
clearance | Enjoy 40% off
prescription glasses
AI Glasses | Get an extra
10% off prescription lenses
Get an additional 50% off
prescription glasses
Get
50% off
an Unofficial complete pair
with your up&up™ contacts purchase
Meet the new AI glasses
Advanced AI. Enhanced Capture. More Battery.
Use your benefits at TargetOptical
Choose from a wide range of frames,
lenses and designer brands
Comprehensive digital eye exams
Shop online from anywhere
Convenient store locations and hours
of operation
Act now and save up to 80% on frames with your insurance
Refresh your prescription and use your vision benefits on glasses and contact lenses before year-end.
Check your insurance eligibility
We accept most major insurance plans. Simply search for yours from the panel below. Learn more about insurance
STEP 1 / 2 Select your carrier
We also accept out-of-network plans
If your plan is not in-network, you can submit a claim form directly to your insurance company and receive a reimbursement after purchase. Download Form
Need help?
Give us a call at 
Check out our We also accept out-of-networks plans
You may also use out-of-network benefits at Targetoptical.com for most other vision insurance companies, like VSP. You can submit the claim form directly to your insurance company. Download the form
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See below for your available benefits.
| Frames |
| Good news, you can still save! Get 40% off prescription glasses or 20% off frame only applied automatically at checkout. Having issues? Use these promo codes 40% off prescription glasses 20% off frame only |
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| Contact lenses |
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| Eye exam |
|
Benefits
unavailable
Frames
Good news, you can still save! Get 40% off prescription glasses or 20% off frame only applied automatically at checkout. Having issues? Use these promo codes 40% off prescription glasses 20% off frame only |
Lenses
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Contact lenses
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Eye exam
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We also accept out-of-network plans
If your plan is not in-network, you can submit a claim form directly to your insurance company and receive a reimbursement after purchase. Download Form
Need help?
We're having trouble finding you
Make sure what you entered matches the insurance information on file.
For your security, you will have
to look up your insurance benefits. For help call, 1-877-848-8476
Need help?
Discover all our accepted vision plans online and in store. Discover more
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What is model code:
If you already own a pair of glasses, you will see numbers engraved on the inside of the eyewear temple. Those numbers will tell you the following:
The first one is the Model name, then the Lens width and Bridge width.
There is usually a third number which represents the Temple Length, which is the measurement in millimeters of the 'arms' of the frame.
Sometimes there is also a fourth number which is the Lens Height.
Each of these numbers is measured in mm.
There is usually a third number which represents the Temple Length, which is the measurement in millimeters of the 'arms' of the frame.
Sometimes there is also a fourth number which is the Lens Height.
Each of these numbers is measured in mm.
GOODFELLOW & CO.
GO1053 WHARF- Frame only {{ bundlePlanoPackageOfferPrice | number:2 | currency:"$" }} |
- Insurance synced Apply vision benefits See {{switchText}}{{ (hasLenses && toInsurance.isEnabled()) ? 'Vision insurance applied' : 'Apply vision insurance' }} See BenefitsSee Benefits Add your insurance to take advantage of your vision benefits.Insurance benefits won't be applied to the prescription glasses promotion.
- FrameLensesEditTotal saved with vision insurance{{rxc.selectedFrame.listPrice | currency}}{{selectedLensWithAmountListPrice | currency}}-${{rxc.selectedFrame.insPrice.toFixed(2)}}{{rxc.selectedLens.insPrice.toFixed(2)}}{{prices.insuranceSaving.toFixed(2)}}Subtotal{{((1-selectedFrameAndLensTotalOfferPrice/selectedFrameAndLensTotalListPrice)*100).toFixed(0)}}% off{{selectedFrameAndLensTotalListPrice | currency}}{{selectedFrameAndLensTotalOfferPrice | currency}}
- Frame $137.00
- LensesEdit
- Perk applied
- Only few piecesBack in stock
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Frame only {{ prices.framePrice | currency:"$":0 }}Frame + lenses starting at {{ prices.gvpBasePrice | currency:"$":0 }}Pay over time with Affirm or Afterpay Learn More
- Only few piecesBack in stockAdd to Cart Add to CartFrame only {{ bundlePlanoPackageOfferPrice | number:2 | currency:"$" }}
Pay over time with Affirm or Afterpay Learn More
Pay over time with Affirm or Afterpay
Learn More
Pick up in store - Free
Order online and pick up in store!
Free shipping & returns
Delivery on us and a 90-day return period.
Free fitting & adjustments
Come in store for free fittings, adjustments and more!
Protection plan
Additional one-year protection plan.
500+ stores
With a dedicated team of specialists & store associates.
About this product
Frame material:
Metal
Frame shape:
PilotFrame color:
Shiny Black
Lens width:
55 mm / 2.17 in
Bridge width:
14 mm / 0.55 in
Lens height:
46.6 mm / 1.83 in
Temple height:
140 mm / 5.51 in
Discover the ideal blend of fashion and practicality with Goodfellow & Co. Wharf. The sleek metal pilot style frame, coated in glossy black, provides a classic aesthetic that pairs well with any attire. These glasses are not only fashionable but also strong and easy to wear. Whether you're looking for eyewear for vision enhancement, these frames can be customized with your preferred lenses.
Style meets value |
prescription glassesStyle meets value |prescription
glasses
Single vision LENSES
Progressive LENSES
What's included:
UV
protection
Scratch
resistant
Premium
anti-reflective coating
Bronze
from$59
Best for
prescriptions:
+2.00 to -2.00, CYL up to 2
-
Silver
from$159
Best for
prescriptions:
+3.00 to -3.00, CYL up to 12
Bronze
from$59
Best for
prescriptions:
+2.00 to -2.00, CYL up to 2
UV
protection
Scratch resistant
Premium anti-reflective coating
-
Silver
from$159
Best for
prescriptions:
+3.00 to -3.00, CYL up to 12
UV
protection
Scratch resistant
Premium anti-reflective coating
What's included:
UV
protection
Scratch
resistant
Premium
anti-reflective coating
Bronze
from$149
Best for
prescriptions:
+2.00 to -2.00, CYL up to 12
-
Silver
from$269
Best for
prescriptions:
+3.00 to -3.00, CYL up to 12
Bronze
from$149
Best for
prescriptions:
2.00 to -2.00, CYL up to 12
UV
protection
Scratch resistant
Premium anti-reflective coating
-
Silver
from$269
Best for
prescriptions:
+3.00 to -3.00, CYL up to 12
UV
protection
Scratch resistant
Premium anti-reflective coating
Additional lens
treatments are available.
Premium quality
lenses
An invisible coating that improves resistance to scratches and smudges.
Helps reduce blue-violet light exposure from the sun and artificial sources.
Recommended for you
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A seamless experience
Your vision is our priority. That’s why we’ve made eye care easy with a hassle free website-to-store experience. Shop comfortably from home and pick up in store for free cleanings, fittings and adjustments. Take care of the whole family in a few clicks by booking eye exams online.
Discover moreBook Your Eye Exam
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD rulerPaying in installments
Want to spread out the cost of your order with Target Optical?
Select ‘Affirm’ or ‘Afterpay‘ as
your payment method at checkout
to pay in interest-free installments, with no hidden fees.
With Affirm, pay in 4 interest-free installments every 2 weeks or you can pay over time with monthly payments over 3, 6 or 12 months. Payment options are offered by Affirm, are subject to an eligibility check, and may not be available in all states. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lender license.
With Afterpay, make 4 interest-free* payments every 2 weeks or you can pay over time with monthly payments spread over 6 or 12 months**. *You must be over 18, a resident of the U.S. and meet additional eligibility criteria to qualify. Late fees may apply. Eligibility criteria apply. See www.afterpay.com for more details. Loans to California residents made or arranged pursuant to a California Finance Lenders Law license. © 2020 Afterpay US **Loans through the Afterpay Pay Monthly program are underwritten and issued by First Electronic Bank, Member FDIC. Loans are subject to credit check and approval and are not available to residents of Hawaii, New Mexico, West Virginia and Nevada. Click here for complete terms.
