More deals for less.
This Black Friday there’s more than meets the eye.
Enjoy up to 50% off selected styles!
More deals for less.
This Black Friday there’s more than meets the eye.
Enjoy up to 50% off frames!
OUR BRANDS
Gift the new way to capture, share & listen.
The first generation of smart glasses that keeps you connected.
Also available in sun lenses.
Schedule your
eye exam
Booking your comprehensive eye exam has never been easier. Just a few quick clicks and you're good to go.
Curious about eye health?
We have answers, and our eye care experts
at Target Optical are here to help.
Check insurance eligibility
Save time and money, see your price with insurance.
Just enter
your personal or plan information below. To look up and apply
insurance for a dependent, be sure to use his or her personal or plan
information.
SIT TIGHT, WE'RE LOOKING FOR YOU
Success! We found you!
Check your eligibility from the list below:
| FRAMES | Benefits available | X Benefits unavailable |
| LENSES | Benefits available | X Benefits unavailable |
| CONTACT LENSES | Benefits available | X Benefits unavailable |
| EXAMS | Benefits available | X Benefits unavailable |
For your security, your personal benefit information is only available during your session and will be erased when you close your browser.
Something went wrong
Hmm, looks like there's an issue looking up your vision insurance
benefits. For your security, you must wait Insurance Error Panel 60 minutes before you try
again,
or call our customer care center at 1-877-848-8476
or call our customer care center at 1-877-848-8476
Something went wrong
Hmm, looks like there's an
issue looking up your vision insurance benefits. Insurance Lock Error Panel For your security,
you must wait 60 minutes before you try again,
or call our customer care center at 1-877-848-8476
or call our customer care center at 1-877-848-8476
Something went wrong
Make sure what you entered matches the insurance information on file.
For your security, you will have Insurance Not Found Panel
to look up your insurance benefits. For help call, 1-877-848-8476
Stress-free shopping with Affirm
Got your eye on a pair of fantastic frames?
Looking for new contact lenses?
Split up your purchases with three simple and interest-free payments.
Just select
when you’re at checkout!
How it works
3
simple payments
A little every month goes a long way.
0%
APR
No interest. No hidden fees. Guaranteed.
0
prepayment penalties
& late fees
& late fees
Early or late on a payment? No problem!
FREE
SHIPPING
Enjoy your new pair
without paying extra.
HASSLE-FREE
INSURANCE
Redeem your
benefits online.
DO YOU
NEED HELP?
Our customer care is
available to help you
WORRY FREE
PROTECTION PLAN
Damaged frames?
We're here to help.
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD ruler