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our promise
take a closer look
style statements
- On-trend collections curated by Target Optical stylists
- Hundreds of frames from leading global fashion brands and exclusive collections like Ray-Ban™, Coach™, Vogue™, Oakley™ and Armani Exchange™
- Fresh assortment of frames throughout the year
real value
- Save +5% every day with your REDcard™
- Promotions always include our best lenses
- Accepts most insurance in-store and online
- Free shipping and returns
true convenience
- Purchase both contact lenses and prescription eyewear in-store and online with top insurance carriers
- Walk-in or schedule comprehensive exams at your neighborhood Target
- Shop however you want, in-store or online — and at TargetOptical.com, you'll fine an even more extensive selection that can be delivered right to your door
thoughtful service
- Target Optical is known for a top-ranked enjoyable shopping experience1
- Professional doctors who care – 8 out of 10 patients surveyed2 would recommend a Doctor* at or next to Target Optical to a friend or family member
- Friendly, style-savvy staff who can guide your decisions – 8 out of 10 customers surveyed3 would recommend Target Optical to a friend or family member
1Based on a study done by Kantar Millward Brown.
2In a survey of 13,042 patients, 84% responded with a score of 9 or 10 out of 10.
3In a survey of 27,036 Target Optical customers, 81% responded with a score of 9 or 10 out of 10.
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD rulerPaying in installments
Want to spread out the cost of your order with Target Optical?
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to pay in interest-free installments, with no hidden fees.
With Affirm, pay in 4 interest-free installments every 2 weeks, or pay in monthly payments spread out over 3, 6, or 12 months. Payment options are offered by Affirm and are subject to an eligibility check and may not be available in all states. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Finance Lender license.
With Afterpay, make 4 interest-free payments, every two weeks. You must be over 18, a resident of the U.S., and meet additional eligibility criteria to qualify. Late fees may apply. Click here for complete terms. Loans to California residents made or arranged are pursuant to a California Finance Lenders Law license.