Designer Clearance. 50% off select frames
Starting at $79 frames + lenses
Kids Frame + Lenses starting at $59
Starting at $79 frames + lenses
Kids Frame + Lenses starting at $59
SHOP OFFERS
The new way to capture, share & listen.
The first generation of smart glasses that keeps you connected.
Also available in sun lenses.
The new way to capture, share & listen.
The first generation of smart glasses that keeps you connected.
Also available in eyeglasses.
OUR BRANDS
Coach
Happy Year of the Tiger!
Discover the new Coach Collection.
Schedule your
eye exam
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Curious about eye health?
We have answers, and our eye care experts
at Target Optical are here to help.
Check your insurance eligibility
Save time and money, see your price with insurance.
Just enter your personal or plan information below. To look up and apply
insurance for a dependent, be sure to use his or her personal or plan
information.
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or check out our Discover all our accepted vision plans online and in store. Discover more
We also accept out-of-networks plans
You may also use out-of-network benefits at Targetoptical.com for most other vision insurance companies, like VSP and Spectra. You can submit the claim form directly to your insurance company. Download the form
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| Lenses | Benefits available | Benefits unavailable |
| Contact lenses | Benefits available | Benefits unavailable |
| Eye exams | Benefits available | Benefits unavailable |
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| Lenses | Benefits unavailable |
| Contact lenses | Benefits unavailable |
| Eye exams | Benefits unavailable |
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Try again in 60 minutes.
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Discover all our accepted vision plans online and in store. Discover more
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to look up your insurance benefits. For help call, 1-877-848-8476
Need help?
Discover all our accepted vision plans online and in store. Discover more
The new way to capture,
share & listen.
Ray-Ban design meets Facebook technology with the first generation of smart glasses that keeps you connected to the moment and your community. Capture photos and videos hands-free while staying immersed in the moment. Share more authentic stories. Listen to your music and calls but stay plugged into the world around you.
Camera
Touch control
Voice control
Audio
Charging case
FRAME
STYLES
Choose from the iconic Wayfarer, Round and Meteor in a range of colors.
Also available in prescription.
FACEBOOK
VIEW APP
Your smart glasses operating system and content sharing companion, designed to enhance your social storytelling.
- More ways to edit your videos and photos
- Easy sharing to your social channels
- Bluetooth 5.0 for faster file transfer
Search Facebook View in your app store or scan this QR code.
Download the app
DOWNLOAD NOW
Try Ray-Ban Stories in-store
Let our store associates guide you through the complete experience with a dedicated interactive app.
find a store
Have questions about Ray-Ban Stories?
Visit our dedicated FAQ
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SHIPPING
Enjoy your new pair
without paying extra.
pupillary distance
what is it?
Pupillary distance measures the space (in millimeters) between the pupils of your eyes.
where can I find it?
On previous eyewear receipts or your prescription. Or measure it yourself with our handy PD ruler.
download PD ruler